At BioRender, we’re on a mission to accelerate the world’s ability to learn, discover, and communicate science — transforming how knowledge is shared and making science open, collaborative, and easily understandable by all. We’re shaping the future of science communication and are looking for talented individuals to help bring this vision to life! 🚀
About the Role
We’re looking for a Marketing Operations Manager to own and evolve the systems, infrastructure, and processes that power our marketing efforts. This role is ideal for someone who thrives in ambiguity, enjoys building from the ground up, and is passionate about creating scalable, high-impact marketing operations. In this role, you’ll directly impact pipeline generation, campaign performance, and the efficiency of our revenue engine. You’ll help ensure campaigns execute smoothly, leads are managed effectively, and performance insights are clear and actionable. From CRM and email infrastructure to lead routing and campaign tracking, you will play a central role in enabling marketing to drive pipeline.
What You’ll Do
Own Marketing Infrastructure & Systems
Manage and optimize our marketing tech stack, including Marketo or HubSpot, Salesforce, and integration tools
Oversee email marketing infrastructure, ensuring reliability, scalability, and strong deliverability
Build and maintain integrations across tools (e.g., Zapier, AI tools like Claude, internal systems)
Lead Routing & Lifecycle Management
Design and optimize lead routing logic across inbound channels (web, campaigns, events)
Ensure leads are accurately captured, enriched, and routed to the right teams in a timely manner
Partner with Sales and RevOps to continuously improve lead flow and conversion
Campaign Operations & Tracking
Support Demand Generation by enabling campaign setup, tracking, and performance measurement
Ensure clean attribution and reporting across campaigns and channels
Troubleshoot campaign performance issues and identify optimization opportunities
Web, SEO & Conversion Flows
Partner with Web/Engineering (e.g., Vercel) and SEO stakeholders to ensure proper tracking and lead capture
Diagnose and fix breakdowns in the lead journey from form submission to CRM entry
Event Operations
Build scalable processes for capturing and routing leads from events (virtual and in-person)
Ensure timely follow-up and accurate attribution of event-sourced pipeline
Reporting & Insights
Own marketing data hygiene and reporting infrastructure
Build dashboards and workflows that provide clear visibility into marketing performance and pipeline contribution
Process Improvement & Automation
Identify inefficiencies and proactively design solutions to streamline workflows
Leverage automation and AI to improve speed, accuracy, and scale across marketing operations
What We’re Looking For
4+ years of experience in Marketing Operations, ideally in a high-growth SaaS or startup environment
Deep expertise in Marketo or HubSpot, and strong working knowledge of Salesforce
Proven experience designing and managing lead routing and lifecycle workflows
Hands-on experience with marketing integrations and automation tools (e.g., Zapier, APIs)
Strong understanding of campaign tracking, attribution, and reporting
Experience supporting web tracking, SEO, and lead capture flows
Familiarity with modern data and tooling ecosystems (e.g., Vercel or similar platforms)
Comfort working with AI tools and integrations (e.g., Claude) and a curiosity to experiment with new technologies
Highly self-motivated with a track record of owning projects end-to-end
Strong cross-functional collaborator, especially with Marketing, Sales, RevOps, and Engineering
Nice to Have
Experience in event marketing operations and lead capture workflows
Background in scaling marketing systems at an early- to mid-stage company
Experience improving email deliverability and infrastructure
Why join us?
We are mission-driven: we work collaboratively towards our shared vision of improving scientific communication and accelerating scientific discovery. BioRender figures have appeared in more than 54,000 publications!
BioRender is loved by millions: We have a world-class NPS and a community of loyal fans and users in 200+ countries!
Our company is backed by top investors and accelerators like Y Combinator, and we are on a growth trajectory comparable to many top-performing SaaS companies
We’re remote-first with team members across Canada and the U.S., offering you the flexibility to work from anywhere.
BioRender is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status. By submitting this application, you consent to the processing of your personal data by BioRender in accordance with GDPR and our Privacy Policy.
