CA$79,000 – CA$116KMidFull Time
Position Summary:
Reporting to the Director, Strategic Channels, the Foodservice Commercial Strategy Manager serves as the central planer for the Food Service channel, connecting Commercial Strategy, Sales (BDMs), Field Sales (Sales Broker), and Marketing to deliver channel strategy, annual plans, commercial tools, and performance routines.
This role serves as the Foodservice channel strategy lead and subject‑matter expert, enabling Sales and Marketing to drive profitable growth, improved execution, and stronger business development. The role translates strategy, data, and insights into clear plans, selling tools, and performance management, and plays a critical role in aligning cross‑functional teams around common priorities and outcomes.
The position offers a unique opportunity to influence enterprise‑wide outcomes while developing strong, sustainable relationships across Sales, Marketing, Finance, and Supply Chain.
Organization: Key internal stakeholders include Foodservice Sales (BDMs), Field Sales (Sales Broker), Marketing, Revenue Growth Management, Finance, Demand Planning, Supply Chain, DS/CIA, and Sales Operations.
Key Deliverables:
Foodservice channel strategy and annual strategic plan
Annual Operating Plan (AOP) planning materials and performance updates
Sales enablement decks and innovation commercialization support
Pricing and trade recommendations
Foodservice performance scorecards
Responsibilities:
Serve as the Foodservice channel strategy lead and subject‑matter expert, acting as the central connector across Sales (BDMs), Field Sales (Sales Broker), Marketing, and Finance.
Lead development of the Foodservice channel strategy (where to play / how to win) and translate it into clear annual priorities.
Own Foodservice inputs into the Annual Operating Plan (AOP), including volume, pricing, trade, initiative assumptions, and performance tracking.
Develop and maintain Foodservice selling stories and sales enablement tools that support customer engagement and business development.
Partner with RGM and Finance to support Foodservice pricing strategy, customer P&L, and margin optimization.
Support Foodservice trade strategy and governance, including investment effectiveness and optimization recommendations.
Act as Foodservice advocate for innovation commercialization, ensuring strong channel fit, launch readiness, and performance monitoring.
Translate data and insights into actionable recommendations, opportunity sizing, and simplified commercial narratives.
Define and embed the Perfect Foodservice Channel Approach, including portfolio, pricing, trade, and execution standards.
Own Foodservice performance scorecards, leading performance reviews and identifying risks, opportunities, and corrective actions.
Drive cross‑functional alignment and accountability across initiatives, escalating decisions and trade‑offs as required.
Potential Career Progression:
Progressive and lateral moves into Sales and Marketing.
Qualifications, Education & Experience:
A University Degree. An MBA is an asset.
7 or more years of progressive sales and/or marketing experience in the CPG industry, with Foodservice focus.
General management mindset with the bias for action to support an aggressive growth plan.
Familiarity with the Canadian marketplace and the dynamic that exists between brands, retailers and consumers.
Excellent written and verbal communication skills, with the ability to engage and persuade diverse audiences across the organization at all levels.
Must be comfortable presenting both internally and externally to large and small audiences.
Strong financial, quantitative, and analytical skills, using metrics to drive results.
Strong experience owning a P&L and strong knowledge of how to utilize the P&L to grow brands
Highly effective project management, prioritization, multi-tasking, and time management skills to ensure end-to-end execution is meeting deadlines and performance expectations
Must succeed working individually and as a member of a team; ability to quickly create new relationships.
Enterprise-wide mindset - strategic thinking and problem-solving skills, with the ability to navigate ambiguity and lead enterprise-wide programs.
Our Modern Workplace:
Conagra’s culture of collaboration enhances our ability to meet critical business goals, deliver value to customers and consumers and provide you with the flexibility you need to achieve a better work-life balance. We carefully consider each role and how often each team member needs to collaborate in-person. This position requires you work from our Mississauga office [3] days a week.
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#LI-Hybrid
Compensation:
Pay Range:$79,000-$116,000The annual salary listed above is the expected offering for this position. An employee’s actual annual salary will be based on but not limited to: location, relevant experience/level and skillset, while balancing internal Conagra employees’ equity. Conagra Brands will comply with applicable law regarding minimum salaries for exempt employees.
Our Benefits:
We care about your total well-being and will support you with the following, subject to your location and role:
Our Company:
At Conagra Brands, we have a rich heritage of making great food. We aspire to have the most impactful, energized and inclusive culture in food. As a member of our 18,000+ person team across 40+ locations, you are empowered to reach your potential, make an impact and own your career. We're in the business of building champions – within our people and our iconic brands like POGO®, VH Sauces® and Orville Redenbacher®.
Our focus on innovation extends beyond making great food, it also reflects our commitment to embracing new solutions that positively impact our team, the communities we serve and the health of our planet. Foodies Welcome.
Conagra Brands is an equal opportunity employer and considers qualified applicants for employment without regard to race, color, creed, religion, national origin, sex, sexual orientation, gender identity and expression, age, disability, or any other protected factor. Conagra is committed to working with and providing accommodation to individuals with disabilities. If you need special assistance or an accommodation while seeking employment, please email Canada.Recruitment@conagrafoods.com. We will make a determination on your request for accommodation on a case-by-case basis.
This posting is for a previously held position that is now vacant due to employee departure, retirement, or leave. The employer intends to fill the role to maintain continuity and meet organizational needs.The company uses artificial intelligence (AI) in screening, assessing, and selecting applicants for open positions.
