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We're on the lookout for energetic, self-motivated individuals who share our passion for service in the banking industry. To be part of the journey, follow the steps below:
1. To see what life at Capitec is all about and complete a short assessment, please click here!
2. Once you have completed the above finalize your application by clicking apply below.
Purpose Statement
- The Lead: Digital Communications plays a pivotal role in the achievement of marketing objectives and ensuring effective engagement across all client areas, including internally to Capitec, through:
- Leading the design and successful execution of targeted and performance-oriented campaigns, focused on boosting audience engagement and utilising effective communication channels.
- Crafting and delivering messages, and leading the execution of planned initiatives that connect each internal and external client to Capitec’s Brand Identity, strategy and objectives (Build the Bank)
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Focusing on crafting and creation of content and nurturing relationships with influencers and agencies
The role combines operational delivery with deep subject matter expertise in content creation, community engagement and influencer partnerships, ensuring all output connects clients to Capitec's Brand Identity, strategy and objectives.
Education (Minimum)
- Post Graduate Diploma in Marketing or Communication
Education (Ideal or Preferred)
- Bachelor's Degree in Marketing or Communication
Knowledge and Experience
Knowledge
- Able to translate business objectives and plans into effective communication strategies
- Detail orientated with knowledge / experience in crafting clear and compelling messages
- Campaign management
- Internal and external communication methods and practices (messaging; tone etc)
- Digital communication platforms (social media platforms)
- Use of ORM and social (internal and external) listening tools
- Social advertising tools
- Influencer marketing
- Current affairs
- Media / PR communications industry
- Crisis communication in different channels (ideal)
- Difference between communication and marketing in messaging (ideal)
Experience
- 5-7 years brand marketing experience in a large, complex and client focused organisation
- Agency experience on multiple client areas
- Cross functional project coordination / Management
- Excellent creative writing and story telling ability
- Experience in change management communication
- Ideal experienced gained in an FMCG, retail, retail banking or services industry
- Digital Communication: Experience in social media strategy develop, social media community (ideal)
Skills
- Analytical Skills
- Attention to Detail
- Commercial Thinking Skills
- Communications Skills
- Consultation skills
- Leadership Skills
- Problem solving skills
- Strategic Thinking Skills
Additional Information
- Clear criminal and credit record
Capitec is committed to diversity, applications to this position will strictly be considered in support of our employment equity goals.
