In this role, you will be responsible for developing and scaling the Perseronal Care category by building a high-performing team, identifying key sub-categories, and driving growth through merchant acquisition, incubation, and performance management. You will work cross-functionally to define and execute a competitive category strategy that drives sales, enhances customer experience, and strengthens market positioning.
Responsibilities:
- Manage a designated book of ecommerce business to achieve quarterly revenue & product adoption targets.
- Build and maintain strong, long-lasting relationships with clients in your book of business.
- Understand client goals and objectives to provide tailored TikTok advertising solutions.
- Oversee the implementation, optimization, and performance analysis of advertising campaigns on TikTok platform.
- Provide strategic guidance to clients on advertising best practices and TikTok platform capabilities.
- Proactively address client concerns and challenges to maintain high client satisfaction and retention rates.
- Ensure compliance with TikTok Ads policies and guidelines in all client interactions and campaign executions.
- Collaborate and communicate effectively with external customers and internal stakeholders (Ads Policy, Finance, Product, etc.)
- Client acquisition: proactively prospect new clients in targeted growing industry & develop tailored strategies and pricing models for prospective clients
