Company Description
At AUTODOC, we are proud to be a homegrown European success story. Founded in Berlin in 2008 and still headquartered in the heart of the continent today, we have evolved from a local specialist into Europe’s leading online platform for the automotive aftermarket.
Our strength lies in our unique identity: we are a digital-first, e-commerce powerhouse with strong German roots and an expansive reach across 27 European countries. This continental focus allows us to blend our heritage with high-tech innovation, staying agile and closely connected to the markets we serve.
Today, our team of more than 5,500 professionals from over 50 different countries is redefining mobility through cutting-edge technology. Bring your talent and expertise to a company that is building a sustainable, tech-driven future for drivers everywhere.
Come join us and impact the future of AUTODOC!
Job Description
To further strengthen our Digital Marketing and Customer Management team, we are looking for a Senior Loyalty Manager (m/f/d) who will play a primary role in shaping, optimizing, and managing all customer loyalty initiatives at AUTODOC. Your mission is to turn first‑time buyers into loyal repeat customers, increase customer lifetime value, and build a loyalty ecosystem that delivers tangible added value.
Key Responsibilities:
Loyalty Strategy & Program Development
- Develop and enhance the company’s loyalty program.
- Define and monitor key KPIs such as retention rate, activation of new customers and one-time, LTV, Incentive usage rate, abandoned baskets CR
- Analyze customer behavior and identify strategic opportunities for retention and activation growth.
- Segment customers based on purchase behavior
Data Analysis & Reporting
- Evaluate campaign performance and loyalty KPIs to drive continuous improvement
- Collaborate with Data/BI teams to generate insights
- Conduct tests on incentives, discounts, bundles, and loyalty program features.
Customer Insights & Market Research
- Identify customer needs within the automotive aftermarket segment.
- Benchmark loyalty programs in e‑commerce and the automotive industry.
- Develop new benefits such as workshop partnerships, exclusive discounts, or service packages
Qualifications
- Proven experience in loyalty management within e‑commerce or a similar industry
- Strong analytical skills
- Solid understanding of e‑commerce metrics and customer lifecycle behavior.
- Experience in the automotive aftermarket is a plus but not required.
- Strategic mindset combined with hands‑on execution skills.
- Excellent communication skills ability to work cross‑functionally
- Fluent English (spoken and written); Russian or Ukrainian would be a plus
Additional Information
What do we offer?
- Competitive salaries based on your professional experience
- Fast growing international company with stable employment
- Annual vacation of 26 working days and 1 additional day off on your birthday
- A cafeteria benefits system that lets you choose from options such as life insurance, private medical care, a sports card, cinema tickets, and more
- Mental Wellbeing Program – the opportunity for free psychological counseling for you and your family members 24/7 hotline and online sessions
- AUTODOC Corporate Discount (up to 500 Euros per annualy) to order parts for their own use at special discounted rate
- Retail discounts of up to 75% on travel, technology, fashion and much more
- Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching
- Free English and German language classes
