BASE is looking for a CRM analyst for the Customer Base Management team. The Customer Base Management team is responsible for the retention, up- and cross-sell among the existing customer base. As a CRM analyst you play a crucial role in ensuring that the right customer gets the right offer/ communication and that your colleagues get all the insights based on former campaigns for continuous improvement.
Your Responsibilities as a CRM Analyst
- You'll play a key role in the experimentation phase of 1‑to‑1 campaigns (fishing pond, campaign set-up, timing, minimum audience size).
- You will define and set up the campaign target groups for campaign roll-out.
- As our CRM Analyst, you safeguard data and campaign quality, check eligibility and privacy rules, flag risks and take corrective actions.
- You perform post-campaign analyses and share the learnings in review and demo sessions.
- You'll support more senior CRM colleagues in special projects and Segment of One campaigns.
- You will keep a helicopter view of all 1‑to‑1 campaigns and participate in data expert groups to continuously improve tooling and data quality
Your profile as a CRM Analyst
- A Bachelor's degree or Masters degree and a preferably a first working experience in data in a corporate environment
- You're fluent in English, but preferable also Dutch and / or French speaking
- Some experience with data extraction tools (e.g. Alteryx) and SQL, plus hands-on database management.
- Skilled in project management and problem solving, able to handle multiple projects at different stages.
- Able to translate data into clear, tangible stories for colleagues and stakeholders.
- Strong focus on data compliance, privacy and security when using and sharing personal data.
- Comfortable working in an agile, evolving environment and strongly customer focused.
- You thrive in an environment where teamwork skills are highly valued
Our offer to you
At Telenet group, you get more than just an attractive gross salary. We strongly believe in results and ownership: we give trust but also expect commitment and impact. What you achieve truly matters.
In addition to a thirteenth-month salary and holiday pay, you can count on an extensive package of extra benefits that supports you in your daily life as well as at work.
An overview of our benefits:
- Mobility budget: compose your own mobility plan, you can opt for a company car or alternative mobility solutions
- Meal vouchers and eco vouchers
- Mobile phone, mobile subscription, laptop, and employee discounts
- Collective bonus and individual bonus (aligned with your performance)
- Hospitalization insurance (including an ambulatory plan) and group insurance
- 20 days of paid leave and 12 compensatory days off
We value your ongoing development, investing in growth via our internal learning platform, coaching, and on-the-job training. You will have opportunities to keep learning and further strengthen yourself in your role.
We also prefer working closely together. We believe strong teams form by frequent interactions and quick transitions. To facilitate a smooth onboarding and rapid integration for new employees, we expect you to be present in the office at least three days a week during the first six months. On other days, you can work remotely from home.
What happens after you apply?
Do you see a match with our position? Then we look forward to receiving your application. We always get back to you. When there’s a match, we will reach out to you to get acquainted and explain the next steps in our selection process.
