

WE ARE HIRING!
Position Title: Content & Community Specialist
Department: Marketing and Communications
Employment Type: Full-time
Help us reimagine the 21st-century University.
We are Fulbright University Vietnam (“Fulbright”), Vietnam’s first independent, not-for-profit, liberal arts university. We are an expanding international team of educational innovators, with deep roots in Vietnam, strong political and financial backing, and connections to educational institutions around the world. Importantly, Fulbright is committed to serving Vietnamese society through rigorous research and responsible civic engagement.
We seek outstanding faculty and professional staff to join our growing team. Fulbright’s team thrives on a passion for educating the next generation of Vietnamese leaders equipped with the skills to tackle global challenges. We are creative, adaptive, determined with a good sense of humor.
If you want to see Vietnam’s youth meet their greatest potential, join us! Our flagship campus will be located in Saigon Hi-Tech Park, in Ho Chi Minh City (Previously District 9). Until phase 1 of campus construction is completed in Fall 2026, we are located at Crescent Plaza, Tan Phu, in Ho Chi Minh City (Previously District 7).
The Content & Community Specialist is responsible for executing high-quality content and building meaningful audience engagement across digital platforms to support brand perception and enrollment conversion. This role partners closely with the Marketing Manager to ensure messaging consistency, audience relevance, and effective communication across the student journey. Beyond content execution, the position plays a critical role in translating key messaging into compelling storytelling, capturing audience insights through community interactions, and strengthening engagement touchpoints that support consideration and decision-making.
Solid reports to: Marketing Manager
Dotted-line reports to: N/A List by title positions which report directly to this position: N/A
The roles and responsibilities of the Content & Community Specialist includes:
• Plan, create, and manage all content of Fulbright University Vietnam’s social media strategy across platforms, including Facebook, LinkedIn, Instagram, TikTok, Threads, YouTube, and emerging platforms to enhance engagement and reach targeted audiences.
• Schedule, publish, and maintain content across platforms according to the content calendar
• Monitor performance of posts and basic metrics (reach, engagement, interactions)
• Ensure consistency in tone of voice and visual presentation across channels
• Stay updated on platform trends and suggest content formats accordingly
• Create content tailored to different audience segments (e.g. students, parents, counsellors) and funnel stages, across formats: (social posts, captions, blog articles, emails, short-form videos, livestream scripts, and other emerging platforms)
• Translate key messaging into engaging, platform-specific content
• Develop content angles for campaigns, student stories, and recruitment moments
• Support production of content assets (coordinate with designers, video editors, vendors)
• Ensure content quality, clarity, and alignment with Fulbright’s brand
• Manage interactions across platforms (comments, inbox, community discussions)
• Organize and moderate livestreams, webinars, and online engagement activities
• Lead community-building initiatives (student ambassadors, alumni, parent engagement) and community outreach campaigns
• Capture frequently asked questions and audience concerns to support Admissions
• Provide feedback on audience sentiment and engagement trends
Other duties:
• Contributing to team effort by welcoming new and different work requirements; exploring new opportunities to enhance the services of the department; helping others accomplish related job results as and where needed.
• Other tasks and responsibilities assigned to the Employee by the Company which may be adjusted from time to time.
1. Value and Mindset:
2. Education:
3. Employment / Professional Experience:
4. Competencies - Knowledge, Skills and Abilities:
• To see all job listings, please visit our list of vacancies: https://fulbright.edu.vn/join-us/
• All applications must include evidence that addresses the mandatory requirements.
• Fulbright University Vietnam employs Interfolio to manage the application process.
• Need help? Please visit Interfolio Product Help: https://product-help.interfolio.com/m/27438 or contact Talent Acquisition team at: jobs@fulbright.edu.vn
FUV is committed to the health, safety and wellbeing of its staff members. FUV and its staff members must comply with a range of Vietnamese legal and regulatory requirements, including foreign investment & business, import & export, contracts & commerce, banking, finance & foreign exchange, labor, taxation, land & premises, environment, and immigration. FUV expects all staff members to comply with its Code of Conduct, policies and procedures, which relate to legal and regulatory requirements and our ways of working.
FUV is an Equal Opportunity Employer and committed to foster a campus community that recognizes the value of all persons regardless of age, disability, ethnicity, gender expression and identity, national origin, race, religion, sexual orientation, or socio-economic background. Please visit this page for our statement on Diversity: https://fulbright.edu.vn/statement-of-diversity/
Fulbright University Vietnam is an equal opportunity employer that is committed to diversity and inclusion. All eligible candidates are encouraged to apply, regardless of race, gender, or sexual orientation.