Description
We are looking for a Marketing Analyst to join our growing gaming team.
We are looking for curious, data-driven candidates who enjoy solving complex problems and thrive in a performance-driven environment. If you're passionate about gaming and want to work on scaling global user acquisition campaigns while analyzing player behavior and market trends, this role is for you.
Responsibilities
- Plan, execute, and optimize large-scale user acquisition (UA) and PPC campaigns for gaming products
- Analyze campaign performance, player funnels, and KPIs to drive continuous optimization
- Work with large datasets to identify trends, opportunities, and growth strategies
- Collaborate closely with Product, BI, and Creative teams to improve player acquisition and engagement
- Monitor competitors and gaming market trends to support strategic marketing decisions
Requirements
- 2+ years of hands-on experience managing PPC / performance marketing campaigns across major platforms (Google Ads, Meta, TikTok, or similar)
- Strong analytical skills with the ability to translate data into actionable insights
- Proven experience managing and optimizing large-scale campaigns and budgets
- Deep understanding of campaign optimization, bidding strategies, and performance analysis
- Ability to take ownership of strategic accounts and drive performance improvements
- Experience working in a fast-paced, performance-driven environment
- Strong collaboration skills and ability to work closely with marketing, product, and data teams
- Fluent English
