Manager, Advocacy

Figma is growing our team of passionate creatives and builders on a mission to make design accessible to all. Figma’s platform helps teams bring ideas to life—whether you're brainstorming, creating a prototype, translating designs into code, or iterating with AI. From idea to product, Figma empowers teams to streamline workflows, move faster, and work together in real time from anywhere in the world. If you're excited to shape the future of design and collaboration, join us!

At Figma we are creating a community of practice where our users can connect, learn, and advance their skills through sharing with one another. Our advocacy team are at the core of the Figma Community—online, in written and video content, and in live interactions with users. This Advocate Manager will be a key partner to support our marketing, sales and product teams by helping add design and development perspectives & product knowledge to our go to market strategy, building relationships with our user community, and advocating for users internally with our product teams. If you’re an experienced manager, love Figma tools, and already find yourself advocating for Figma with your peers, we’d love to hear from you!

This is a full time role based in our SF hub. 

What you’ll do at Figma:

• Shape Figma’s advocacy strategy: lead one of our AMER advocacy teams to support customer engagement through sales partnerships, content creation, and community initiatives across core designer/developer audiences and adjacent roles
• Drive enablement programs: collaborate with our sales and partner teams to build scalable internally and externally facing enablement content around practitioner workflows and Figma products
• Advocate for users with product team: Help continuously improve internal processes to bring advocate insights from customer engagements to the product team
• Motivate and empower the community: Enable the team to maintain and build relationships with users in the community and identify ways to improve internal processes to track and measure community engagement
• This role requires up to 25% of travel

We'd love to hear from you if you have:

• 5+ years of leading a design, marketing, or customer facing team
• Demonstrated high agency and comfort with ambiguity, able to work autonomously and set direction in 0→1 initiatives
• Act as a player-coach leader who can set strategy, direct and unblock the team, and also operate hands-on as an individual contributor when needed to assist the team or drive high-priority special projects
• Experience driving cross-functional alignment across marketing, sales, and product leadership to move early-stage ideas from concept to impact
• Strong understanding and POV on PDE and design-adjacent workflows & tools 

At Figma, one of our values is Grow as you go. We believe in hiring smart, curious people who are excited to learn and develop their skills. If you’re excited about this role but your past experience doesn’t align perfectly with the points outlined in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Pay Transparency Disclosure

If based in Figma’s San Francisco or New York hub offices, this role has the annual base salary range stated below.    

Job level and actual compensation will be decided based on factors including, but not limited to, individual qualifications objectively assessed during the interview process (including skills and prior relevant experience, potential impact, and scope of role), market demands, and specific work location. The listed range is a guideline, and the range for this role may be modified. For roles that are available to be filled remotely, the pay range is localized according to employee work location by a factor of between 80% and 100% of range. Please discuss your specific work location with your recruiter for more information. 

Figma offers equity to employees, as well a competitive package of additional benefits, including health, dental & vision, retirement with company contribution, parental leave & reproductive or family planning support, mental health & wellness benefits, generous PTO, company recharge days, a learning & development stipend, a work from home stipend, and cell phone reimbursement.  Figma also offers sales incentive pay for most sales roles and an annual bonus plan for eligible non-sales roles. Figma’s compensation and benefits are subject to change and may be modified in the future.

Annual Base Salary Range:$185,000—$317,000 USD

At Figma we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our product and our community to flourish. Figma is an equal opportunity workplace - we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity/expression, veteran status, or any other characteristic protected by law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

We will work to ensure individuals with disabilities are provided reasonable accommodation to apply for a role, participate in the interview process, perform essential job functions, and receive other benefits and privileges of employment. If you require accommodation, please reach out to accommodations-ext@figma.com. These modifications enable an individual with a disability to have an equal opportunity not only to get a job, but successfully perform their job tasks to the same extent as people without disabilities. 

Examples of accommodations include but are not limited to: 

• Holding interviews in an accessible location
• Enabling closed captioning on video conferencing
• Ensuring all written communication be compatible with screen readers
• Changing the mode or format of interviews 

To ensure the integrity of our hiring process and facilitate a more personal connection, we require all candidates keep their cameras on during video interviews. Additionally, if hired you will be required to attend in person onboarding.

By applying for this job, the candidate acknowledges and agrees that any personal data contained in their application or supporting materials will be processed in accordance with Figma's Candidate Privacy Notice.