Cross-Programmatic Integration: Serve as the primary liaison between the Youth Leadership team and the Marketing team to ensure that peer-led insights and community trends inform all digital and local marketing strategies.
Youth-Led Content Strategy: Lead the development of social media and marketing campaigns that authentically amplify youth voices from the After-School Peer Leadership and Summer Enrichment programs.
Media Production Management: Oversee the production and strategic promotion of the Real Love Real Talk podcast, ensuring content is co-created with youth and reaches target demographics across Boston.
Community Insight Loop: Design and implement "feedback-to-impact" systems, using data from community engagement projects and workshops to refine Start Strong’s digital footprint and messaging.
Programmatic Brand Advocacy: Build and maintain partnerships with local schools and community organizations, focusing on how these collaborations can increase the visibility and measurable impact of the Start Strong Initiative.
Framework Integration: Ensure all marketing materials and community outreach efforts strictly adhere to a Positive Youth Development (PYD) approach and a trauma-informed framework.
Supervision: Provide direct supervision to coordinators, interns, and peer leaders specifically assigned to creative, media literacy, and digital outreach projects.
Reporting & Analytics: Prepare high-level briefing materials for the Director that correlate youth participation rates with marketing engagement efficacy and campaign reach.
Media Literacy Leadership: Design innovative media literacy resources for providers and youth, specifically focusing on how digital landscapes impact healthy relationships and teen dating violence prevention.
Administrative Oversight: Support data collection for program grants to ensure compliance with BPHC standards and participate in Senior Leadership Team meetings as required.
Qualifications
MINIMUM QUALIFICATIONS
Bachelor’s or Master’s degree in Public Health, Communications, Marketing, or a related field; OR 2–3 years of experience in marketing.
Positive Youth Development experience strongly preferred.
Minimum 2–3 years of experience managing marketing campaigns or digital communications within a public health or non-profit setting.
Proven track record of working with urban youth populations, specifically within the Boston area, and a deep understanding of the impact of structural racism on health equity.
Strong technical proficiency in digital tools (Wix/WordPress, social media analytics) and creative production (podcasting, video shorts, or graphic design).
Demonstrated ability to translate complex programmatic data into compelling "impact stories" for public consumption.
Exceptional interpersonal skills with the ability to build meaningful partnerships across different sectors (e.g., schools, healthcare, and community-based organizations).
Ability to balance independent project management with highly collaborative team-based work.
Additional Information
City of Boston residency is required; Allston, Back Bay, Bay Village, Beacon Hill, Brighton, Charlestown, Chinatown, Dorchester, Downtown, East Boston, Fenway-Kenmore, Hyde Park, Jamaica Plain, Mattapan, Mid-Dorchester, Mission Hill, North End, Roslindale, Roxbury, South Boston, South End, West End, West Roxbury, Wharf district.
A Criminal Offenders Records Information request must be completed for this position. However, a record is not an automatic bar to employment but is reviewed in relation to the job applied for.
Certain immunizations will be recommended and/or required prior to commencement of employment duties.
Any position that requires an advanced degree will be subject to education verification.
Certain positions at the BPHC may be Grant Funded.
The Boston Public Health Commission is an EEO Employer and all applicants meeting the minimum requirements are eligible to apply.
Certain positions at the BPHC may require Child Protective Service Background verification.
The advertised shift and schedule are subject to change at the department's discretion.
