Digital Commerce Manager, SSA

Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.

Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.

Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.

About the role

The Digital Commerce Lead for Sub-Saharan Africa (L7), based in Nairobi, is accountable for defining, owning, and scaling Haleon’s end-to-end Digital Commerce agenda across one of the company’s most dynamic and diverse growth regions. This includes leadership across eGrocery, ePharmacy, Q-Commerce, Pure Players, and marketplaces, ensuring strong omnichannel execution and sustainable commercial growth.

The role sets the local Digital Commerce vision, delivers material and measurable business impact, and accelerates Haleon’s transformation across Oral Health, Pain, Respiratory, and Wellness. As a senior market leader, you will shape strategy, influence priorities beyond your immediate scope, build market capability, and orchestrate cross-functional execution to ensure Haleon wins where consumers and patients choose to shop.

Key responsibilities

1. Strategic Leadership & Market Ownership

• Define and lead the Sub-Saharan Africa Digital Commerce strategy across all digital routes to market.
• Align strategy with Haleon MEA priorities and long-term category ambitions.
• Set clear annual priorities, investment frameworks, and multi-year growth roadmaps.
• Drive sustainable and profitable growth through disciplined strategic choices.
• Represent the region in MEA planning cycles, influencing direction with market insights and scalable best practices.

2. Commercial Accountability & Growth

• Own delivery of revenue, value share, profitability, and investment effectiveness across B2C channels.
• Lead Joint Business Planning (JBP) with key eCommerce partners to unlock mutual growth opportunities.
• Drive data-led decisions on investment, assortment, and activation.
• Optimize performance during peak periods, seasonality, and healthcare demand moments.
• Ensure clear return on investment and continuous performance improvement.

3. Platform & Partner Leadership

• Build and maintain senior relationships with key digital partners across priority platforms.
• Secure preferred partner status and co-create joint category and growth plans.
• Ensure best-in-class execution standards for Haleon brands.
• Identify and scale emerging platforms and new routes-to-market.
• Position Haleon to capture future growth opportunities ahead of competition.

4. Digital Shelf & Experience Excellence

• Ensure category-leading digital shelf standards across all platforms.
• Drive excellence in availability, pricing integrity, content quality, and conversion.
• Leverage global Haleon toolkits while adapting to local market needs.
• Lead continuous test-and-learn initiatives to improve user experience.
• Deliver measurable conversion and performance uplift.

5. Retail Media & Investment Effectiveness

• Define and lead the retail media strategy across all digital channels.
• Manage and optimize investments across ROAS, CPA, and incrementality metrics.
• Ensure disciplined and efficient media spend aligned to growth priorities.
• Partner with Marketing to integrate Digital Commerce into brand and category plans.
• Drive full-funnel impact and measurable business outcomes.

6. Assortment, Pricing & Portfolio Strategy

• Develop channel-specific strategies including exclusives, bundles, and tailored SKUs.
• Unlock incremental demand opportunities through differentiated offerings.
• Govern pricing, promotions, and value architecture with strong commercial discipline.
• Align portfolio strategy with Haleon principles and local market dynamics.
• Lead seasonal and health-driven category planning across digital channels.

7. Supply Chain & Execution

• Partner with Supply Chain to improve forecasting accuracy and inventory readiness.
• Ensure strong OTIF performance across digital channels.
• Lead cross-functional planning for peak demand periods and health-driven spikes.
• Support new fulfilment models and integrations to enable growth.
• Deliver consistent execution excellence at scale.

8. Insights & Performance Management

• Own executive dashboards covering GMV, sales, share, media performance, and profitability.
• Provide clear visibility on performance drivers and business outcomes.
• Translate insights into actionable recommendations for decision-making.
• Drive continuous optimization through data-led performance tracking.
• Monitor market, consumer, and competitive trends across Sub-Saharan Africa.

9. Capability Building & Education

• Act as Digital Commerce capability leader for the region.
• Drive step-change in organizational capability and digital maturity.
• Upskill and influence cross-functional stakeholders to embed eCommerce into core planning.
• Coach teams and develop talent to build a high-performing organization.
• Embed digital-first ways of working and a performance-driven culture.

Qualifications and skills

Essential

• Bachelor’s degree required.
• 8+ years’ experience in FMCG, Consumer Healthcare, or Digital Commerce.
• Proven track record delivering measurable business impact across digital channels.
• Experience across eGrocery, ePharmacy, Q-Commerce, Pure Players, or marketplaces.
• Strong understanding of the Sub-Saharan Africa digital and pharmacy ecosystem.
• Ability to influence senior stakeholders and lead cross-functional teams.
• Strong analytical and data-driven decision-making skills.
• B2B or digital wholesale platform experience is a plus for future business development needs but not required at this stage.

Please save a copy of the job description, as this may be helpful to refer to once the advert closes.

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.

We’re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives.

We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are.

 Job Posting End Date

Equal Opportunities

Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.

During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees. 

The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.

Adjustment or Accommodations Request

If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence. 

Note to candidates

The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.