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Consumer Insights Coordinator
São Paulo/SP, Brazil
At Novo Nordisk, every strategic decision starts with understanding the patient and consumer. As our Consumer Insights Coordinator, you'll be at the heart of this work—turning data into clarity, trends into strategy, and insights into impact. If you're energized by analysis, storytelling with data, and partnering with leadership to shape business direction, this role offers a unique opportunity to influence decisions that reach millions of patients.
Your new role
You'll be the analytical engine behind strategic decision-making, partnering closely with leadership to translate market intelligence and consumer trends into actionable business insights. This is a highly collaborative role where your ability to read data, identify patterns, and craft compelling narratives will directly influence marketing, sales, and commercial strategies.
Your responsibilities will include:
Conducting and presenting secondary market analyses, consumer studies, and competitive intelligence to support strategic business decisions
Managing primary research projects from hypothesis formulation and key question design through to final presentations, in partnership with external suppliers and research institutes
Identifying and interpreting consumer trends and patient behavior patterns, translating them into clear business implications
Developing analytical materials, presentations, and data-driven narratives for leadership forums and strategic discussions
Partnering with Marketing, Sales, Finance, Supply, and Medical Affairs teams to ensure insights are understood and effectively applied
Contributing to the continuous evolution of the Consumer Insights function and its deliverables
Leveraging market databases (IQVIA, Close-Up, Nielsen, Dunnhumby) and emerging tools like generative AI to enhance analysis and synthesis
Your new department
In Product & Portfolio Strategy we drive commercial strategy, medical affairs and business development across all therapy areas. We act as a connector and compass, guiding the new Novo Nordisk portfolio for sustained competitiveness.
Within Business Insights & Data, you'll join the Cardiometabolic Business Insights team based in São Paulo. We place the consumer and patient at the center of strategic decisions, providing the analytical foundation that guides our commercial operations across Brazil. Our work spans market intelligence, consumer understanding, and trend identification—all designed to help Novo Nordisk make informed decisions that ultimately improve patient outcomes at scale.
Your skills & qualifications
Strong analytical capabilities with demonstrated understanding of market dynamics and business strategy
Proven experience in Consumer & Market Insights, including secondary analysis and competitive intelligence
Ability to identify and structure consumer trends in ways that are relevant and actionable for corporate decision-making
Excellent communication and presentation skills with data storytelling capabilities, comfortable engaging with senior stakeholders
Advanced English for reading and interacting with global teams
University degree in any field with demonstrated analytical profile and business acumen
Hands-on, proactive approach with a tendency to challenge the status quo
Experience in planning processes, forecasting, or strategic analysis
Knowledge of pharmaceutical market databases (IQVIA, Close-Up, GPS)
Familiarity with consumer and retail data sources (Nielsen, Dunnhumby, Symphony)
SQL and Power BI skills for data exploration and visualization
Experience using generative AI to support analysis and information synthesis
Background in consumer goods, healthcare, or consulting with exposure to market trends and consumer profiling projects
Working at Novo Nordisk
Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with an unconventional spirit, a rare determination and a constant curiosity. For over 100 years this unordinary mindset has seen us build a company unlike any other. One where a collective passion for our purpose, mutual respect and a willingness to go beyond what we know delivers extraordinary results.
What we offer
There is, of course, more on offer here than the uniqueness of our culture and the extraordinary results we produce. Being part of a global healthcare company means opportunities to learn and develop are all around us, while our benefits are designed with your career and life stage in mind.
More information
For more information, visit novonordisk.com, Facebook, Instagram, X, LinkedIn and YouTube. To complete your application, click on "Apply now", attach your CV and follow the instructions.
Deadline
Please apply before May 20
At Novo Nordisk, we're not chasing quick fixes – we're creating lasting change for long-term health. For over 100 years, we've been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of what's possible in healthcare. We embrace diverse perspectives, seek out bold ideas, and build partnerships rooted in shared purpose. Together, we're making healthcare more accessible, treating and defeating diseases, and pioneering solutions that create change spanning generations. When you join us, you become part of something bigger – a legacy of impact that reaches far beyond today.
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