About Us
We are Assembly – and we’re not like the rest. We’re the modern alternative agency, bringing together industry-leading data, talent, and tech to Find the Change That Fuels Growth for the best brands on the planet, including LG, Adobe, Wework, Ralph Lauren, Moncler, Aesop, and more. Our diverse, global community of over 1,600 passionate experts combines global thinking with unmatched local expertise in more than 20 markets worldwide – enabling brands to engage and move consumers anywhere. We use STAGE, Assembly’s proprietary, privacy-centric data solutions platform, to surface powerful insights that transform into actionable brand opportunities. We’re at the cutting edge of new media, technology, and platforms embedded in the lives of today’s consumers, and we’re tapped into how culture and communities’ need change. We do this while staying steadfast in our commitment to Leave the World Better Than We Found It through measurable social and environmental impact work.Assembly Korea was named the media agency of the year 2022 - Campaign Asia
Overview
As a Media Planning Director/Associate Director within our agency, you will be at the forefront of navigating the new, AI-driven digital landscape for our clients. Your role is highly strategic, moving beyond simple execution to focus on defining and solving our clients' core business challenges. You will be primarily responsible for:
- Strategic Client Partnership: Acting as the primary strategic partner (Strategic PM) and leader for key client relationships, guiding their business through complex digital transformations.
- Proactive Problem Definition: Leveraging insights into AI and market shifts to proactively identify and define client business problems—often before they are articulated.
- Strategic Communication Bridge: Translating complex technical concepts (from AI, Martech, and media platforms) into clear business language and strategic value for senior client stakeholders.
- Integrated Strategy & Leadership: Leading internal collaboration with channel specialists (performance, data, etc.) to ensure a cohesive and impactful strategic approach.
- Thought Leadership: Establishing our agency's reputation as an industry leader by developing and presenting forward-thinking strategies and insights.
- Team & Portfolio Strategy: Overseeing the strategic direction of your team and the commercial health of the client portfolio, ensuring sustainable growth.
Day-to-Day Responsibilities:
As an Associate Digital Director or Digital Director in our agency, your daily responsibilities will encompass the following critical tasks:
- Strategic Analysis & Problem Definition: Conduct in-depth analysis of the client's business, market, and AI-driven trends to define core strategic challenges and opportunities.
- AI & Martech Solutioning: Actively research and propose innovative solutions using emerging AI tools and Martech stacks to address specific client pain points.
- Integrated Strategy & Collaboration: Lead and orchestrate internal specialists (Performance, SEO, Content, Data) to build and execute cohesive, integrated digital strategies.
- Client Leadership & Communication: Serve as the central point of strategic leadership for clients, leading key business reviews, performance reporting, and high-level consultations.
- Proactive Strategy & Proposal Development: Proactively conceptualize, develop, and present new strategic proposals and initiatives that align with the client's long-term business goals.
- Team & Resource Management: Set strategic priorities across the client portfolio, manage team resource allocation, and ensure operational excellence.
- High-Level Troubleshooting: Act as the primary escalation point for significant client or team challenges, leading problem-solving efforts.
- Portfolio & Growth Strategy: Strategically manage the overall client portfolio, identifying and driving long-term growth strategies and commercial opportunities.
- Thought Leadership & Strategic Initiatives: Define and lead key strategic initiatives for the team and share industry-leading insights (via presentations, seminars, etc.).
These daily responsibilities will empower you to lead our most important client relationships, shape business strategy, and drive measurable success in a rapidly changing environment. Your role is vital in establishing our agency as an indispensable business problem-solving partner
DOES THIS SOUND LIKE YOU?
The ideal candidate for this role should possess the following qualifications and attributes:
- Strong Curiosity & Passion for AI: A deep and proactive interest in how AI and emerging technologies are reshaping the digital marketing landscape.
- Proactive Problem-Solving & Ownership: A proven ability to identify the "real" underlying business challenges and take ownership of developing strategic solutions.
- Exceptional Communication & Translation Skills: The ability to persuasively communicate complex technical ideas as simple, powerful business strategies to diverse audiences.
- Proven Collaborative Leadership: Experience in guiding and unifying cross-functional teams (specialists, analysts, creatives) to achieve a common strategic goal.
- Strategic Prioritization & Resource Management: The ability to manage multiple high-stakes projects, set clear priorities, and effectively manage team resources.
- Executive Presence & Influence: Confidence and experience in leading strategic conversations and workshops with C-level stakeholders.
Preferred Qualifications:
- Proven experience as a Strategic PM, Account Executive (AE), or similar client-facing strategic role within a digital agency or in-house marketing team.
- Exceptional client communication, proposal-writing, and presentation skills.
- A background rooted in hands-on channel experience (e.g., Paid media planning , SEO and etc ) that has demonstrably evolved into a broader strategic role.
- A strong understanding of and keen interest in digital media planning and Martech.
- 8+ years of relevant agency experience
WHY ASSEMBLY?
- We‘re part of Stagwell (NASDAQ: STGW), the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy holdcos.
- We care about your growth — we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.
- We recognize and celebrate your success...all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated!
- We’re truly a people-first organization. That’s why we operate in hybrid model with flexibility, Work from Anywhere Scheme, allows you to be in control of your work-life balance.
- We believe in making impactful change in society, we encourage you to take Impact Leave time off from work to engage in volunteer activities with a charity that you support.
Responsibilities
Benefits
WHY ASSEMBLY?
- We’re part of Stagwell, the challenger network built to transform marketing. We’re nimble, smart, and digital-first, and we’re quickly growing to take on the biggest legacy hold cos.
- We care about your growth – we offer competitive salaries, annual compensation reviews, and keep detailed personal development plans to ensure you’re hitting your personal and company goals.
- We recognize and celebrate your success…all the time! Whether it’s through company meetups, employee recognition programs, or just a regular day, we make sure our people’s achievements are known and appreciated!
- We’re truly a people-first organization. That’s why we offer a Flexible Time Off policy that puts you in control of your work-life balance, as well as market-leading primary and secondary caregiver and parental leave policies.
- We care about social and environmental Impact – we have dedicated Impact Champions that collaborate globally to make sure we’re leaving the world better than we found it.
- We have an amazing group of employee resource groups committed to guiding the agency to become more inclusive, diverse, and representative of the world around us.
