SE Copywriter (Freelancer)SundbybergOutsourcedInternet / Electronics / GamesResponsibilitiesAnker Innovations is dedicated to delivering inspired living experiences for global users through exceptional smart technology products. Our brands, such as Anker, soundcore, eufy, and Nebula, have become trusted choices for millions of users worldwide in areas like charging, audio, and smart home. Join us in our Stockholm team to help shape the future of our brand in the Nordic market.
Responsibilities
- Be responsible for the localization and original writing of all marketing copy for the Anker Innovations brand in the Norwegian and Danish markets, including but not limited to product detail pages, social media content, digital advertising, marketing emails, and video subtitles.
- Plan and execute precise content marketing strategies based on brand positioning, product selling points, and local user insights; develop and maintain local KOL resources.
- Collaborate with the media team to lead or participate in advertising strategy on major platforms like Google, Meta, and TikTok, ensuring copy and visual content effectively enhance advertising conversion performance.
- Monitor and analyze content marketing and advertising data, continuously optimizing copy and content strategy based on performance, and actively explore emerging channels and trends.
- Work efficiently with global and European marketing, design, and product departments to ensure project integrity from concept to execution and maintain consistent brand tone.QualificationsRequirements
- Mandatory: Native-level proficiency in Norwegian or Danish, with professional-level written composition skills in the other language. Excellent working proficiency in English is required.
- Minimum 2 years of relevant experience in marketing, advertising copywriting, or content localization, with familiarity of the culture, social media landscape, and consumer behavior in the Norwegian and Danish markets.
- Exceptional copywriting and content creation skills, with the ability to produce authentic, precise, and engaging content tailored to different channels and marketing objectives.
- Data-sensitive, capable of driving optimization decisions by analyzing content performance metrics (e.g., engagement rate, conversion rate).
- Strong interest in consumer electronics and technology; excellent communication, multitasking, and teamwork skills; ability to thrive in a fast-paced, international work environment.Apply
