Marketing & Business Development Manager - Consumer

Hogan Lovells is a leading global law firm. Our distinctive market position is founded on the exceptional breadth of our practice, our deep sector knowledge, and our 'one team' worldwide approach. Our 2,800 lawyers work together with clients to solve the toughest legal issues in major industries and commercial centers around the world. Our people are the key to our success, and that’s why we recruit and retain the most talented individuals in all parts of our firm.

We have a well-established global M&BD team, which supports the firm on a wide range of business development, marketing and client relationship management activities. The team is divided into a number of key areas: including practice M&BD, clients and sectors, pitches and pursuits, which manage strategic global and regional pitches; corporate communications, which comprises public relations, brand, design, events, and digital; and campaigns and projects. 

Our world-renowned Consumer sector comprises lawyers across the world who advise major industry clients across the spectrum, including food, beverage, retail, fashion and luxury, and electronics. The firm is seeking a Marketing & Business Development Manager to lead the Consumer sector. This individual will work closely with the global and local M&BD teams, along with the global Sector Head, leadership team, and key lawyers to develop and execute a comprehensive marketing and business development strategy that drives client engagement, strengthens market positioning, and supports the long-term growth of the sector and its closely aligned practices.

This is a hands-on role that will involve ensuring a coordinated, structured approach to marketing campaigns and profile raising, client development, pitching, and knowledge development across the global sector and relevant practice areas.

The successful candidate will have the ability to see the bigger picture and proactively connect the dots across the global sector, relevant practices and client initiatives. The ability to develop a deep understanding of the sector and to thrive in a fast-paced, high-performance environment, and to collaborate and communicate well with partners, lawyers and colleagues alike in a manner that builds trust and confidence is also paramount.

JOB DESCRIPTION

LEADERSHIP

• Collaborate with sector leadership, M&BD team, and others to design and execute a global strategy that aligns with firm objectives and strengthens market position in the Consumer sector.
• Act as the M&BD lead expert for the global Consumer team.
• Manage a global team, providing guidance, training, and professional development.

PITCHING, TARGETING & NEW BUSINESS GENERATION

• Lead pitch strategy for the sector, aligning with the sales transformation plan and global pitch coordination.
• Develop and manage responses to RFPs, pitches, and proposals tailored to client needs.

PROFILE RAISING & MARKETING CAMPAIGNS

• Lead efforts to enhance the firm’s profile through targeted campaigns, thought leadership, events, and sponsorships.
• Conceptualize and support client seminars, webinars, and other marketing events, managing materials, day-of logistics, and follow-up reporting.
• Oversee directory submissions for relevant rankings and publications.
• Foster relationships with industry associations, leveraging sponsorships to drive client engagement.
• Evaluate, coordinate, and execute sponsorships as well as negotiate agreements and managing participation in sponsorships in order to ensure that the firm maximizes return on its investment
• Produce, manage and support seminars, receptions, and other marketing-oriented events and activities, including but not limited to event promotion, development of invitations and other client communications, concept development, and vendor selection
• Collaborate with the PR team to implement profile-raising strategies for the sector and individual partners.
• Ensure effective internal reporting and communication of M&BD activities, supporting management reporting.

BUSINESS & CLIENT DEVELOPMENT

• Supporting the team on the portfolio of clients within the sector including, monitoring and analyzing client financial performance and internal review meetings
• Conduct client feedback and supporting as client account manager for key clients

WIDER M&BD PROJECTS

• Contribute to broader M&BD projects and assignments, as appropriate.
• Share best practices and processes across the global sector team.
• All members of the firm are expected and encouraged to participate in our Global Citizenship program.
• Specific duties or responsibilities may be reviewed from time to time to reflect changes in personnel and management structure, staff location, and services.

QUALIFICATIONS

REQUIRED SKILLS

• Excellent level of strategic and commercial awareness, with proactive mindset to help our lawyers spot and capitalize on opportunities.
• Demonstrated people management capabilities.
• Pragmatic, diplomatic, and resourceful, with the ability to adapt quickly to different situations and personalities.
• Proven ability to motivate and coach Business Team members to support the firm’s M&BD goals.
• Demonstrated ability to think and act strategically and proactively.
• Ability to communicate effectively with tact and diplomacy, excellent writing skills, and an exacting attention to detail in all work products.
• Strong organizational skills and an ability to prioritize and complete simultaneous projects with minimal supervision.
• Experience of working independently as well as within cross-functional teams in a collaborative, professional environment.
• Ability to meet deadlines and work well under pressure.

EDUCATION, CERTIFICATIONS, AND/OR EXPERIENCE

• Seven (7) + years of relevant marketing & business development experience required, ideally in the legal or professional services industry.
• One (1) + year of people management experience preferred.
• Established knowledge and experience of the Consumer industry preferred.
• Bachelor’s degree preferred, and post-graduate qualifications (e.g. MBA) advantageous.

HOURS

Core hours are Monday through Friday, 9:00 a.m. to 6:00 p.m. Must be flexible to work additional hours and travel occasionally. This position follows a hybrid schedule, with four days in the office and one day working remotely from home.

In Washington, D.C., the expected base salary range for this role is $135,900 to $199,300 per year.

In New York, the expected base salary range for this role is $145,400 to $213,200 per year.

This range reflects a good-faith estimate of pay at the time of posting; the actual compensation offered may vary depending on factors such as the candidate’s qualifications. This position is eligible for additional forms of compensation, which may include annual discretionary bonuses.  Employees in this role are also eligible for benefits offered by the firm, subject to applicable plan terms and conditions, which currently include medical, dental, and vision insurance; a 401(k)-retirement plan; and paid time off. Please review this link for more information regarding employee benefits in the United States.

This job description sets forth the responsibilities of this position and may be changed from time to time as shall be determined.

Hogan Lovells is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, pregnancy, age, national origin, disability, sexual orientation, gender identity or expression, marital status, genetic information, protected Veteran status, or other factors protected by law.

Hogan Lovells complies with federal and state disability laws and makes reasonable accommodations for applicants and candidates with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, please contact our Benefits Department at LeaveofAbsence_US@hoganlovells.com.