SEO & GEO Lead

WELCOME TO OLX   We're building marketplace sustainable ecosystems that millions of people depend on every month – to buy and sell cars, find homes, land jobs, and trade secondhand goods. It's commerce that matters: safe, smart, and environmentally responsible.   We do this with courage to innovate, commitment to outcomes, collaboration across 50+ nationalities and 7 markets, and a customer-led approach that puts real people first. Add a desire to win – and you get a culture that's ambitious, fast-moving, and built on trust.   Our brands – including AutoTrader, OLX, Otomoto Property24, and more – are loved by millions. And we're backed by Prosus, one of the world's largest tech investors.   Join OLX and see how far you can go.
About the Team    This is a pioneering, cross-functional growth hub at the heart of OLX, where product, engineering, data science, and marketing converge to build the future of organic search and AI search discovery. We experiment at a global scale, with billions of indexed pages, millions of users and multi-category platforms, to crack continuous audience growth and AI Search challenges in marketplaces. Our mission is simple. Architect scalable, AI-ready organic growth frameworks and unlock the next generation of discovery and acquisition experiences.   About the Role    You will own the SEO & GEO growth agenda for a key vertical (Motors, Real Estate, or Jobs). You will serve as a product growth leader, driving visibility and impact on a global scale. This is your chance to lead the way in GEO and AI-first strategies in one of the world’s largest classifieds ecosystems. You will work closely with product teams, data scientists, and engineers to hardwire SEO/AI-first thinking into our platforms. You will report directly to the Head of SEO/GEO and shape strategic decisions that guide OLX’s growth. While the Head of SEO/GEO is onboarding, you will take full ownership of your category and push its growth agenda to new benchmarks.   Please note that this position can be based in Portugal, Poland, or Romania. OLX does not provide relocation support, so you must already be based in and eligible to work from one of these locations.

What responsibilities will you get when working with us?

• Design and execute an ambitious, AI-powered SEO & GEO roadmap, aligned with OLX’s global business and product vision, focused on scale, automation, and long-term growth.
• Take full ownership of a category’s organic growth engine. Starting from vision to execution, and being the key driver of its marketplace visibility.
• Be embedded directly within product teams, ensuring SEO, AI, and GEO innovation are hardwired into product design, engineering, and marketing strategies to optimise search.
• Run large-scale experiments, A/B testing, and automation initiatives to unlock competitive edge and accelerate growth.
• Leverage advanced data stacks (BigQuery, Python automation, AI-driven analytics) to transform raw data into actionable product growth insights.
• Act as a thought leader internally and externally, evangelising OLX’s role as a global innovator in AI-driven organic growth.
• Push the frontier, from generative AI models to large-scale semantic search, making OLX a category-defining player in the era of AI-driven discovery.

What will help you to be successful in this role?

• Proven experience scaling organic growth for large, complex platforms (multi-million pages, multi-category products) and demonstrated experience in leading AI/SEO innovation.
• 5-7 Years of experience in the search engine optimization field. 
• Bachelor’s degree in Marketing, Computer Science, Business, or a related field. 
• Expert knowledge of SEO tools like Google Analytics, SEMrush, Moz, and familiar with HTML, JavaScript, and CSS. In addition, hands-on expertise with modern SEO stacks, data pipelines, A/B testing, and AI-driven approaches (e.g., NLP, automation, ML-based insights).
• Strong analytical skills with the ability to turn data into actionable insights and drive business outcomes.
• Excellent verbal and written communication skills to articulate complex concepts simply and convincingly. 
• Demonstrated leadership and people-management skills with the ability to motivate and guide cross-functional teams.  
• Understanding of various digital marketing channels, including PR, web development, and content creation.

What can you expect from us and what do we offer?

• The opportunity to drive OLX's organic growth and shape the future of SEO and generative search within a global organization. 
• Hybrid working model offering flexibility and collaboration in beautifully designed offices.
• Access to continuous professional development resources and global networking opportunities. 
• Comprehensive compensation package, including an annual performance-based bonus and medical insurance. 
• Work with a diverse, empowered team focused on driving meaningful impact and enjoying the journey.

Diversity, Equity and Inclusion at OLX OLX values diversity and welcomes applicants of all races, ethnicities, disabilities, ages, genders, sexual orientations, religions, backgrounds, and experiences to apply. If this role excites you, we encourage you to apply, even if you don’t meet all the requirements - you may be just the right fit for this or other opportunities with us!   OLX will process your personal data to assess your fit for the applied position. You may optionally consent to store your data for up to 12 months after the application process for consideration in future OLX roles. For more details on how your application data will be processed please check our Privacy Statement.