Job Overview
Persian Horizon is looking for a highly analytical and results-driven Performance Marketing Specialist to manage, optimize, and scale paid advertising campaigns across multiple digital platforms.
The ideal candidate must have strong hands-on experience in lead generation campaigns, funnel optimization, conversion tracking, audience targeting, and campaign scaling.
This role is focused on generating qualified leads, improving conversion efficiency, reducing acquisition costs, and supporting overall business growth through data-driven marketing strategies.
The candidate must understand both performance marketing and funnel logic — not just ad management.
Key Responsibilities
Paid Advertising Management
Plan, launch, and optimize campaigns across:
Manage campaign budgets and daily performance monitoring
Improve lead quality and conversion rates
Scale campaigns while maintaining efficient CPL
Funnel & Conversion Optimization
Work closely with web developer and content team to improve:
Audience & Campaign Strategy
Build and optimize:
Tracking & Analytics
Configure and monitor:
CRM & Automation Support
Cross-Team Collaboration
Coordinate with:
Skills & Qualifications
Minimum 3–5 years of experience in performance marketing or digital advertising
Strong hands-on experience with:
Strong understanding of:
Preferred Experience
Candidates with experience in the following industries will be preferred:
Performance Expectations (KPIs)
The candidate will be evaluated based on:
Important Note
This role is not limited to running ads.
We are looking for a performance-focused marketer who understands:
The ideal candidate must think strategically, optimize continuously, and contribute directly to business growth.