Deputy Head of Social Commerce

Who we are

Intrepid Asia is a leading Ecommerce and Digital Solutions Provider in South East Asia. We offer end-to-end omni-channel ecommerce management, Livestreaming, Video production & Affiliate Management for Social Commerce plus full funnel Digital Marketing Services and advanced Market Intelligence, all powered by state of the art inhouse Technology to our client base of leading international brands across all key marketplaces and social platforms in all 6 SEA countries. Brands love our regional presence, our excellent data-driven and growth-focused services which are enabled by the strongest team in the industry, and our advanced marketing and tech capabilities. 

We are growing rapidly and as the exclusive partner of Flywheel in SEA,  we offer many exciting opportunities to work with leading brands across multiple categories and key industry players. By joining us, you will work on the cutting edge of digital and social commerce in SEA, and experience what it takes to drive a successful ecommerce business end-to-end.

The team you will be part of

The Social Commerce Team is a fast-growing team leading the way in livestream selling, short video content, and affiliate marketing across Southeast Asia. We work with top brands, combining creativity, data, and platform expertise to drive real commercial results. As part of Intrepid’s end-to-end eCommerce ecosystem, we gain broad exposure across operations, collaborate with cross-functional experts, and play a key role in shaping how brands connect with digital shoppers in real time.

The part you will play

Intrepid, a leading eCommerce enabler in Southeast Asia, is seeking a dynamic Deputy Head of Social Commerce to help shape the future of social commerce in Malaysia and Singapore. Acting as the right hand to the Head of Social Commerce, this role combines strategic leadership, operational excellence, and team development to deliver outstanding results for global brands.

The Deputy Head will play a pivotal role in driving business growth, ensuring client success, and building best-in-class livestreaming and affiliate capabilities that scale across platforms such as TikTok, Shopee, and Lazada.

As the Deputy Head of Social Commerce, you will take charge of:

• Strategic Leadership & Growth

• Support the design and execution of social commerce strategies aligned with client goals and Intrepid’s broader business objectives.
• Partner with Business Development teams to identify growth opportunities, strengthen client proposals, and scale revenue streams.
• Contribute to P&L management by monitoring productivity, profitability, and resource allocation.
• Stay ahead of market trends and competitor activity to shape forward-looking strategies.
  

• Team Leadership and Management
• Manage and coach  hosts, moderators, and affiliate marketers.
• Drive recruitment, training, and continuous upskilling to build a strong pipeline of social commerce talent.
• Set KPIs, monitor performance, and provide structured feedback to ensure consistent improvement in sales and engagement.
• Foster a culture of collaboration, innovation, and excellence.
  

• Social Commerce Operations & Performance
• Oversee the planning and execution of livestream campaigns, ensuring smooth delivery and alignment with client objectives.
• Provide real-time guidance during livestreams to maximize engagement and conversion.
• Track and analyze KPIs (GMV, engagement, conversion, host sales) to drive performance improvements.
• Collaborate with production, content, marketing and social KAM teams to ensure high-quality livestream and video content.
• Support affiliate marketing initiatives to extend client reach and drive incremental sales.
  
• Affiliate content and Sales Enablement
• Support affiliate marketing initiatives to expand client reach and drive incremental sales.
• Ensure engaging, high-quality video/livestream content that aligns with campaign goals and client branding.
• Collaborate with internal teams to integrate content, affiliate, and sales strategies into broader eCommerce and social commerce plans.
  
• Client and Stakeholder Engagement
• Act as a key point of contact for clients on social commerce initiatives, ensuring clear communication and reliable delivery.
• Build strong relationships with platform representatives (TikTok, Shopee, Lazada) to unlock new features and growth opportunities.
• Partner with internal and external stakeholders to adapt playbooks for local market execution.

Requirements

What we are looking for - the ideal profile:

• Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
• Experience:
• 5+ years in Social Commerce, eCommerce, or Digital Marketing
• Strong leadership and people development across cross-functional teams
• Strategic, data-driven mindset with strong commercial acumen.
• Excellent communication and presentation skills with the ability to influence senior stakeholders

Benefits

In return, you will be getting

• You will work with our portfolio of leading international brands, delivering engaging livestreams and video content to the highest standards. This role offers exposure and experience that can open many opportunities in the industry. Many of our livestream hosts have gone on to become key brand ambassadors or built followings of millions while at Intrepid — the world is truly your oyster!
• We believe in an end to end omni-channel and full funnel approach to ensure seamless and consistent consumer journeys, and intrepid is one of the very few players who offer that full array of services under one roof. Brands love this model as it's streamlined and delivers strong performance, hence we are rapidly growing. This offers you wide exposure and exciting growth opportunities
• We believe in the combined power of creative genius and a data-driven approach. Whether it is live streaming, video or affiliates, you will have the data and knowledge how to analyze & optimize at your fingertips, so you can add that spark of creative brilliance to create magic. With your talent and our training, we deliver high performance.
• We are international, we know how to scale, and we are stable. Content is local, but what resonates and best practices apply across countries. Our regional exposure and teams allow us to learn faster and organize ourselves in the best way possible. You are joining a proven international company with a strong track record, but we move fast with a lot of freedom, a collaborative culture and no politics. The best of both worlds.

We also offer

Best of Both Worlds

We are a scale up: the sophistication of a small multinational, with the agility of a start-up. This means you get to work on cutting-edge projects, and besides your 'standard' job description, we love to see you show entrepreneurial initiative and want to see your take on how you can take your role and our company to the next level. Good ideas get implemented. You are the master of your own destiny.

Culture that Brings Out the Best

At Intrepid, culture is not just a buzzword, it is what we practice at work every day. We believe in collaboration over competition, transparency over politics, and willingness to learn over ego. You will be part of a team where people genuinely support one another, celebrate wins together, and face challenges head-on as one. We put our all into the work but we balance it with fun, whether that is through team lunches, after-work hangouts, events or shared laughter in the office. This is a place where you can thrive professionally while having a great time.

Grow Without Limits

Learning at Intrepid is constant and dynamic. You will have access to formal training through face-to-face sessions, coaching and our very own Intrepid Academy. On top of that, real-world experience such as leading clients, working with advanced tech, and mastering best-in-class processes will accelerate your growth every step of the way. Surrounded by a talented team that raises the bar daily, in a rapidly growing and ever-expanding business, the opportunities for your development are endless.

Rewarding You Right

We believe great work deserves great rewards at Intrepid. That’s why we offer competitive compensation and generous benefits, including comprehensive insurance and ample leave, to support you both in and out of the workplace. We want you to feel valued, cared for, and empowered to bring your best self to work every day.

Note: We will not be accepting any unsolicited resumes or CVs from headhunting or recruitment agencies at this point. Any CVs or profiles shared with us will not be entertained, and in the event of dispute, Intrepid will not be liable for any material compensation to third parties