Sr Content Specialist

American Specialty Health Incorporated (ASH) is seeking a Sr Content Specialist to join our Consumer Health Information department.

This position is responsible for developing, researching, writing, and editing consumer health content for educational materials, websites/applications, newsletters, blogs, social posts, and other projects as identified. This role is also responsible for scoping, planning, organizing, tracking, and leading projects primarily focused on AI created efficiencies and content expansion via persona matching and program focus and website target populations.

• Remote Worker Guidelines: This position will be trained remotely and must be able to work from home (WFH) in a designated work area with company-provided technology equipment. This WFH position requires you have a stable connection to your Internet Service Provider with the ability to participate by video in online meetings over a reliable and consistent network. The internet connection must have a consistent 50 down/10 up Mbps minimum internet speed. 100 down/20 up is recommended to support higher quality video meetings.

Responsibilities

• Develops, writes, and edits consumer health materials and supports maintenance of content on ASH websites. Participates in topic development, project planning, bibliographic research, writing, editing, and proofreading for specific projects as assigned.
  • Reviews designed content and works with editors and designers in CHI and Marketing to implement additional edits and other changes, using project collaboration software and other tools as requested.
  • Coordinates clinical review with department clinicians and other internal or external clinicians.
  • Employs strategic content planning by interpreting web performance analytics, personas, user test results, and industry best practices to ensure all content matches brand specifications, aligns with ASH objectives, meets industry standards, and appropriately targets and resonates with intended readers.
  • Writes and edits social media posts when assigned.
  • Conducts in-depth proposal research, data analysis, and writing, when assigned.
  • Participates in audits of the CHI content library to identify issues such as topic gaps, redundancies, and content that needs updating.
  • Supports corporate policy, quality improvement, and accreditation initiatives.
  • Attends all meetings as requested.
  • Edits resources according to the appropriate style guide and health literacy guidelines to prepare for clinical review and design.
• Assumes the lead on AI project management & coordination efficiency and content expansion projects, as assigned.
  • Ensures projects are tracked and completed according to corporate goals and deadlines.
  • Develops and manages project goals, objectives, plans, processes, and timelines/schedules to meet corporate goals and deadlines.
  • Collaborates within and across multiple departments to help coordinate the assignments of multiple stakeholders.
  • Creates and maintains project tracking and process documents according to company standards.
  • Communicates with all internal stakeholders through reports and in appropriate meetings on a regular basis.
  • Anticipates risks to project delivery and takes proactive steps to minimize their impact.
  • Troubleshoots issues as soon as they are known and minimizes disruptions to team members and project work.
  • Attends all meetings as requested.
• Performs other duties as assigned.
• Complies with all policies and standards.

Qualifications

• Bachelor’s Degree in journalism, communications, English, or a related field required.
• 5 years research, writing, and editing experience required.
• 5 years copy editing and substantive (developmental) editing experience, including editing to improve ease of readability required.
• 3 years of experience utilizing AI tools to enhance innovation, create efficiencies, aid research on topics, and match content to intended audience (persona matching) required.
• 3 years experience working as a project lead, coordinator, or manager required.
• 3 years proven ability to research topics by locating, evaluating, and interpreting journal articles and other scholarly sources required.
• Background in health and clinical content with consumer healthcare/wellness focus preferred.
• Demonstrated experience providing high-level project/program tracking support and working with or support of clinical staff preferred.
• Experience with collaborative software (e.g. Wrike, Miro, Workfront, SharePoint) and content management systems (E.g. Contentful) preferred.
• Proficiency in Microsoft (or equivalent) programs such as Word, Excel, OneNote, Teams, Figma, and PowerPoint. Superior skill in writing and editing for voice, flow, clarity, accuracy, and development of ideas. (High proficiency)
• Impeccable grammar and punctuation; ability to copy edit with reliable accuracy, while ensuring adherence to applicable guidelines and policies. (High proficiency)
• Proven skills in design, including selection of images that vividly convey written content and satisfy best practices for diversity and inclusion—along with a proven ability to crop, resize, and create hero, subsection, and thumbnail image jpg files. (Medium proficiency)
• Proven project management and lead skills, including project scoping, goal setting, planning, production scheduling, project tracking, folder setup and organization—as well as oversight and collaboration within and across departments. (High proficiency)
• Demonstrated ability to analyze information, identify project risks & problems, and develop effective solutions. (Medium proficiency)
• Experience with SEO (Search Engine Optimization) best practices. (Medium proficiency)
• Experience with content strategy skills, including the ability to interpret web analytics, personas, and user test results to help inform new content that will resonate more deeply with identified personas and target audiences. (Medium proficiency)
• Experience working in a cohesive team environment. (High proficiency)
• Ability to work independently with attention to detail resulting in a demonstrated low error rate. (High proficiency)

Core Competencies

• Demonstrated ability to interact in a positive, respectful manner and establish and maintain cooperative working relationships.
• Ability to display excellent customer service to meet the needs and expectations of both internal and external customers.
• Excellent listening and interpersonal communication skills to identify critical core competencies based on success factors and organizational environment.
• Ability to effectively organize, prioritize, multi-task and manage time.
• Demonstrated accuracy and productivity in a changing environment with constant interruptions.
• Demonstrated ability to analyze information, problems, issues, situations, and procedures to develop effective solutions.
• Ability to exercise strict confidentiality in all matters.

Mobility

• Primarily sedentary, able to sit for long periods of time.

Physical Requirements

• Ability to see, speak, and hear other personnel and/or objects. Ability to communicate both in verbal and written form. Ability to travel within and around the facility or Work from Home (WFH) environment. Capable of using a telephone, computer keyboard, and mouse. Ability to lift up to 10 lbs.

Environmental Conditions

• Work-from-home (WFH) environment.

American Specialty Health is an Equal Opportunity/Affirmative Action Employer.

All qualified applicants will receive consideration for employment without regard to sex (including pregnancy, childbirth, related medical conditions, breastfeeding, and reproductive health decision-making), gender, gender identity, gender expression, race, color, religion (including religious dress and grooming practices), creed, national origin, citizenship, ancestry, physical or mental disability, legally-protected medical condition, marital status, age, sexual orientation, genetic information, military or veteran status, political affiliation, or any other basis protected by applicable local, federal or state law.

Please view Equal Employment Opportunity Posters provided by OFCCP here.

If you are a qualified individual with a disability or a disabled veteran, you have the right to request an accommodation if you are unable or limited in your ability to use or access our career center as a result of your disability. To request an accommodation, contact our Human Resources Department at (800) 848-3555 x6702.

ASH will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company’s legal duty to furnish information.

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