El Segundo, CA, United States
$80,000 – $85,000MidFull Time
9 hours agoView role
The Visual Designer at Aerolab is a hands-on, versatile designer with a strong emphasis on conceptualization, experimentation, and visual quality. They excel in building digital experiences, developing brand identities, and constructing robust design systems.
They oversee visual decision-making across projects, collaborate effectively with designers, PMs, and developers, and find great excitement in crafting visual stories that make an impact. They're also fluent in generative AI tools, naturally weaving them into exploration, ideation, and production to push creative boundaries.
Reports directly to the Head of Design and works alongside the Design team, Developers, and Project Managers.
Visual Quality & Craft
Define art direction and advance existing visual themes and guidelines.
Prioritize pixel-perfect quality in all deliverables.
Generate different style proposals, mood boards, sketches, mockups, and prototypes for digital products and websites.
Leverage generative AI tools (Claude, Claude Code, ChatGPT, and others) as part of the creative process — from early ideation to visual production.
Oversee the visual execution of the project, providing new perspectives, inspiration, best practices, and practical improvement solutions.
Ensure designs and processes meet client objectives and expectations.
Collaborate in crafting briefs and providing feedback to illustrators, copywriters, and motion designers to ensure the vision is carried out effectively.
Assist in translating creative and client requirements into comprehensive design briefs.
Contribute to crafting adaptable design systems and visual languages.
Collaborate closely with the Design team, helping others develop a more robust creative vision.
Actively engage in presentations, explaining design decisions confidently.
Support less experienced designers by sharing knowledge and best practices.
Stay updated on visual design trends, emerging tools, and industry references.
Explore the use of AI and generative workflows as part of the creative and visual exploration process.
Actively seek feedback to improve work quality and the user experience.
Document design decisions and processes to scale knowledge within the team.
Proven track record in visual design demonstrated through a diverse portfolio covering various mediums, styles, and industries.
At least 2 years of experience working in visual design for digital products or agencies.
Advanced English level to interact with international clients and participate in presentations.
Experience working with multidisciplinary teams on projects of different sizes and verticals.
Background in graphic design, visual design, visual communication, or related fields (valued).
Meeting deadlines and agreed-upon quality standards.
Visual quality and consistency across all project deliverables.
Positive feedback from clients and Design Leads during review sessions.
Design Craft — Mastery of the visual trade: typography, color, composition, hierarchy, rhythm. Ability to generate proposals with a distinct identity and high level of finish.
AI and Generative Workflows — Knowledge and use of generative AI tools (Claude, Claude Code, ChatGPT, etc.) integrated into the exploration, ideation, and design production process.
Product Thinking & Strategy — Ability to understand the client's business and product objectives, and make design decisions that are aligned with those needs.
UX & Interaction Design — Understanding of UX principles, user flows, and behavior in digital interfaces. Ability to design coherent and functional experiences beyond the visual layer.
Prototyping and Implementation — Ability to build high-fidelity prototypes in Figma and work with developers to ensure faithful implementation of the design.
The opportunity to work on products of different industries, having direct contact with the client.
Spaces designed to give feedback and propose improvements and changes.
Aerolab is a member of SoDA, the global network of the leading digital agencies.
