In this role, you'll combine your expertise in CRO and A/B Testing with skills in product management to co-lead our optimization program. You'll improve KPI on our international domains by leading CRO funnel improvement projects and managing the roadmap for our multi-domain A/B testing program. This includes working closely with UX designers and developers to create efficient and effective processes that generate measurable business impact. In addition, you will use your expertise in heuristic analysis and qualitative and quantitative research methods to drive impact on user experience and business KPI.
Manage and enhance the operations of our multi-domain A/B testing program
Identify and lead website optimization initiatives
Closely monitor performance of our multi-domain conversion funnels
Continuously collaborate with our UX designers and developers to advance CRO projects & A/B tests
Perform qualitative and quantitative CRO research on user behavior
Collaborate with our data and tracking experts to enhance our A/B testing setup and insight generation
Educate stakeholders on CRO best practices and workflows
Continuously monitor new developments in the CRO ecosystem and advise on their usefulness and adoption
Your profile
At least 3 years of in-depth experience with CRO & A/B testing
Demonstrated success managing an A/B testing roadmap and collaborating with UX designers and developers
Proven track record in driving website optimization initiatives and overseeing conversion funnels
Strong skills in quantitative and qualitative CRO research methods and heuristic analysis
High interest in behavioral economics and consumer psychology and how to apply them in CRO
An understanding of the technical fundamentals of websites and how they correlate with the effort required for A/B testing development
Proficiency with modern testing tools, such as Kameleoon, VWO, Optimizely or Kameleoon
Strong written and oral communication skills in English and German (C1)
What we offer
An appealing discount on all of our products – from essential oils to vitamins & nutrients
We offer 28 days of paid time off per year plus up to 5 days off between Christmas and New Year's (pro rata), provided Sunday Natural is closed for company holidays during this time
The Urban Sports Club membership and either Swapfiets bike rental or a subsidy for the Deutschlandticket
We believe great things happen when we meet in person, which is why we embrace a hybrid model with one home office day per week – up to two depending on the area you are working in – and up to two weeks per year working from abroad
Receive various discounts of up to more than 50 percent on attractive brands such as Flaconi, Bosch, Apple or Expedia
You will be given real ownership and plenty of room for new initiatives, as well as the opportunity to contribute your expertise and implement your great ideas
Inviting office spaces with access to plenty of organic teas and superfoods from around the world
We like to celebrate each other! Regular tea & office parties, Christmas and summer feasts and various influencer events such as Women's Day
