Thrive with B.TECH on a journey that defines the essence of your professional evolution through Stability and Security, Continuous Development and Growth, a Well Established Prominent Organization, and a Culture of Innovation and Creativity.
Join us for an exciting opportunity as a Laptop Category Lead!
As a full-time Category Lead, you will own and drive the performance of a defined product category across our e-commerce platforms. Your primary responsibility will be to maximize sales growth, ensure product availability, and deliver a competitive and seamless customer experience. You will leverage data insights, market trends, and cross-functional collaboration to optimize pricing, assortment, and visibility, while enhancing the end-to-end customer journey. You will be expected to continuously improve category performance by balancing commercial objectives with operational excellence and delivering measurable business results.
Duties, Tasks and Responsibilities:
- Execute onboarding and item set up process to make sure products are available and ready to sell.
- Execute customer’s attraction plan to assure they can easily browse and find the products they want.
- Develop navigation experience (browse/search) by managing and enhancing product attributes and taxonomy.
- Attract customers through compelling messaging and visual merchandising.
- Manage item and category pages including product imagery, rating reviews, basic and enhanced content.
- Optimize item and category pricing, providing competitive pricing for B.TECH customers.
- Initiate product promotions and benchmark competitors.
- Work cross-functionally to ensure customers receive their products quickly and efficiently.
- Create a cohesive experience between online shopping and the physical product.
- Conduct regular analysis of category performance, identifying key trends and improvement opportunities.
- Work with cross-functional teams (across marketing, product and supply chain) to execute initiatives to optimize category performance.
Requirements
- Bachelor’s degree in business administration, Marketing, or a related field.
- 4–7 years of experience in e-commerce, category management, retail, or a similar commercial role.
- Hands-on experience managing the laptops category or similar consumer electronics products is a must.
- Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable plans.
- Proven experience in managing product categories, pricing strategies, and promotions.
- Good understanding of e-commerce platforms, online merchandising, and customer journey optimization.
- Ability to manage multiple priorities and work in a fast-paced, dynamic environment.
- Detail-oriented with strong organizational and problem-solving skills.
Benefits
Discover the benefits of joining B.TECH: More than just a job
· Comprehensive health and life insurance.
· Flexible work arrangements to support work-life balance.
· Professional development and training opportunities for advancement and career growth.
· Employee discounts and wellness programs.
· High performance and rewarding culture.
If you're ready to take your career to the next level and contribute to the success of a thriving organization, B.TECH is the place for you.
