We are seeking a dynamic and detail-oriented Marketing Specialist to join our team. The ideal candidate will be responsible for coordinating marketing initiatives, analyzing campaign performance, and supporting the development and execution of marketing strategies. This role requires a strong understanding of digital marketing tactics, excellent organizational skills, and the ability to collaborate effectively with cross-functional teams.
Key Responsibilities:
- Social Media Management: Develop and execute comprehensive social media strategies aligned with company goals. Curate and create engaging content, ensuring brand consistency across all platforms. Monitor trends and conversations to capitalize on opportunities and manage community interactions effectively.
- Email Marketing and SMS Marketing: Plan, execute, and optimize targeted email marketing campaigns to nurture leads and engage clients. Develop and implement SMS marketing strategies, ensuring compliance with regulations. Utilize analytics to measure campaign effectiveness and iterate for continuous improvement.
- Client Reviews and Testimonials Collection: Implement strategies to gather client reviews and testimonials, leveraging satisfied clients for positive brand reinforcement. Collaborate with the customer service team to identify and showcase client success stories.
- Client Engagement Monitoring and Interaction: Utilize analytics tools to track and analyze client engagement across various digital touchpoints. Foster meaningful interactions with clients, addressing inquiries, and proactively engaging in relevant conversations.
- Creating Marketing Creatives and Scripting: Design visually stunning and on-brand marketing creatives for various digital channels. Develop persuasive and impactful scripts for marketing campaigns, ensuring a consistent brand voice.
Requirements
- PProven experience as a social media manager or digital marketing roles, demonstrating successful campaign execution and optimization.
- Strong proficiency in marketing tools and familiarity with marketing automation platforms.
- Proficiency in using social media management tools, email marketing platforms, and analytics.
- Strong creative portfolio showcasing successful campaigns and visually appealing creatives.
- Ability to work collaboratively in a team and cross-functional environment
- Excellent copywriting skills with a keen eye for detail and creativity.
- Exceptional organizational and time-management skills
- Willingness to work in US time zones (PST, EST, CST).
- High school diploma or equivalent.
System and Work Setup Requirements:
- A stable and high-speed internet connection preferably 25 MBPS or higher with backup in cases of power interruption or service provider issues.
- Own PC/laptop with 8GB RAM, and a processor of Core i5 / AMD Ryzen 3 / 2013 Mac equivalent or higher; Windows 10 or above / Catalina 10.15 or newer; with up-to-date web browsers, and security software, 500GB/128 SSD storage
- Headset/earphone with noise cancellation and webcam at 720p or higher resolution
- A designated, quiet, and well-organized workspace free from distractions to facilitate focused work
Benefits
- Permanent remote work setup
- Competitive starting rate paid in USD
- Internet Allowance
- HMO insurance (PH)
- Retirement Fund
- Paid US holidays
- Paid Vacation and Sick Leaves
