MidFull TimeEN
Softpers Interactive is a full service IT Company that synchronizes people, processes, and technology in the smartest way possible. Our global clientele ranges from startups to SMBs to fortune 50 companies and we not only help them grow but also make sure that the implementation of our technology solutions is seamless, pain-free and result driven.
We’re looking for a creative and platform-savvy Social Media Marketing Specialist who understands how to build both company brands and personal brands across social platforms. This role is ideal for someone who knows what works on Instagram, Facebook, LinkedIn, and X (Twitter) and can translate brand voice into engaging, consistent content.
This is a hands-on role focused on content startegy, creativity, and brand storytelling, not just posting for the sake of posting.
Responsibilities
Plan, create, and manage content for Instagram, Facebook, LinkedIn, and X (Twitter)
Develop and maintain company branding across all social platforms
Support personal branding for leadership and key individuals
Create engaging posts, captions, carousels, and basic reels aligned with brand tone
Understand platform-specific formats, trends, and best posting practices
Maintain a consistent brand voice, visual identity, and messaging
Collaborate with design, content, and marketing teams to execute campaigns
Monitor engagement, audience growth, and content performance
Stay updated on social media trends, algorithms, and new features
Support social media efforts for client accounts, when required
Requirements
2–4 years of experience in social media marketing or content management
Strong understanding of Instagram, Facebook, LinkedIn, and X (Twitter)
Experience with company branding and personal branding
Ability to write creative, engaging, and platform-appropriate captions
Strong sense of visual aesthetics and content storytelling
Familiarity with content scheduling tools and basic analytics
Excellent communication skills in English
Self-driven, creative, and comfortable managing multiple accounts
Good to Have
Basic experience with content strategy
Understanding of short-form video and reels
Experience working with brands, agencies, or personal brands
Basic knowledge of paid social ads (not mandatory)
Awareness of digital trends, pop culture, and AI tools
What We Offer
Timing: 11 AM - 8 PM
