About us
4WD Supacentre is the home of the much-loved brand Adventure Kings, specialising in outdoor recreation and lifestyle products. We are a fast-growing customer-centric business that is looking for the next generation of leaders to support our exponential growth and push the boundaries of achievable. We currently operate 27 stores with another 8 on target this year.
Key Responsibilities
- Campaign Support & Execution
- Support the setup, management, and optimisation of Paid Search, Paid Social, Display, and Programmatic campaigns under the direction of the Digital Advertising Managers.
- Ensure campaigns are accurately built, correctly tracked, and aligned with approved budgets and business objectives.
- Assist with daily budget checks and updates for paid media channels as required.
- Support the implementation of testing initiatives (creative, audiences, formats, platforms).
Reporting & Analysis
- Assist in daily and regular reporting on paid channel performance, including spend, efficiency, and outcomes.
- Help prepare performance summaries and insights for the Digital Advertising Manager and wider Marketing team.
- Support the use of analytics tools such as Google Analytics, BigQuery, Looker Studio (Data Studio), or similar platforms to extract and present data.
- Contribute to the development and maintenance of automated reporting dashboards.
Asset & Cross-Team Coordination
- Work closely with the Marketing team to ensure digital assets are supplied on time and are fit for purpose across paid channels.
- Coordinate required creative, messaging, and landing page information to support campaign effectiveness.
- Assist in analysing channel performance trends and flagging insights or anomalies.
- Help explore and evaluate new digital platforms, tools, and advertising opportunities.
- Support initiatives that improve the efficiency, effectiveness, and scalability of digital marketing processes.
Strategy & Team Support
- Support the Digital Revenue Manager and Digital Advertising Managers in the ongoing development and refinement of paid marketing strategy.
- Contribute to holistic marketing reporting aligned with broader marketing and business objectives.
- Support knowledge sharing and the continued development of the Digital Marketing team’s capabilities.
- Assist with documenting processes, best practices, and learnings.
Key Skills & Experience
Essential:
- Experience or strong interest in digital marketing, paid media, or advertising coordination
- Two years experience of Paid Search and Paid Social platforms (e.g.TikTok, Pintrest, Google Ads, Meta, LinkedIn, etc.)
- Strong analytical skills with attention to detail
- Ability to work with data, spreadsheets, and reporting tools
- Strong organisational skills and ability to manage multiple tasks
- Clear written and verbal communication skills
- Ability to work collaboratively across teams
Desirable:
- Experience with Google Analytics, Looker Studio (Data Studio), or similar tools
- Exposure to programmatic or display advertising
- Understanding of marketing performance metrics and ROI
- Experience supporting reporting automation or dashboards
Key Attributes
- Detail-oriented and process-driven
- Curious and eager to learn new platforms and tools
- Proactive and improvement-focused
- Comfortable working with numbers and data
- Team-oriented with a collaborative mindset
About Applying:
If the above resonates with you and you are excited at the prospect of joining a successful and dynamic organisation, then please APPLY NOW!