Social Media Executive
The Role:
To be the day to day contact on allocated areas of accounts, on both an internal and external basis. Delivering an efficient, effective and profitable service. To control and progress jobs through the Agency system, keeping all departments fully informed.
Client:
- Develop and maintain a close and productive relationship with relevant client contacts, acting with integrity at all times.
- Identify problems as they arise with Line Manager.
- Provide day to day contact with client.
- Respond promptly to client requests, managing expectations in terms of speed and delivery of response, using appropriate briefing/admin structures.
- Work with Account Manager to ensure all jobs are scheduled on time and budget and monitor progress through the Agency (using appropriate admin recording procedures).
- Issue and distribute regular ‘work in progress’ reports internally and externally.
- Issue contact reports for key meetings and telephone conversations within 24 – 48 hours,
gaining Account Manager approval prior to distribution.
- Work with Account Manager to research and prepare background information for briefs/pitches/presentations.
- Develop an understanding of client’s business.
Business:
- Has a fresh view on things and is comfortable providing input and ideas and participating in team brainstorms
- Develops a solid understanding of integrated advertising skills and the power of effective advertising
- Able to present ideas with conviction
- Expected to monitor project plan every step of the way
- Constantly striving to achieve company goals with passion and energy and working to achieve your full potential
- Keep appropriate records and audit trail of all jobs and all client communications and follow up billing process
- An unrivalled level of organization is expected so that all campaigns run efficiently, with other team members relying on project organization in order to meet deadlines and understand client expectations.
- Creative and innovative thought processes
- The ability to identify new business opportunities & leads
- Constantly supports his seniors to ensure their vision and plans are achieved, especially during pitches
- Is up to date with Social Media channels, including Client’s competitive set
- Has the basic knowledge of any social/digital technical requirements to be able to smoothly manage any media deliverables
- Maintains a systematic and efficient filing system
Professional:
- Is the ultimate project manager assistant; knows how to get it done. Is the go-to person for the execution of all advertising plans
- Has good knowledge and understanding of agency processes and the time required to complete each stage. Can formulate the implication of changes to budget and delivery timelines
- Displays a superior understanding of the needs of each department that will be involved in the execution of client projects. Provides key, relevant information to these departments in a timely manner
- Effectively fields questions from various departments pertaining to a brand/project, by demonstrating an understanding of client objectives, issues and requirements
- Ensures all internal reporting process for his jobs are done in a timely manner:
o Job numbers
o Jobs closing
o Correct timesheet allocation
o Invoicing and financial process
Leadership:
- Takes responsibility and ownership for actions taken and results
- Ability to solely handle medium sized campaign and assist on large scale projects
- Readiness for personal responsibility
- Negotiating and motivating other employees
- Educated to graduate level or equivalent
- Understand and articulate the basics of advertising and marketing
- Excellent communication skills – both written and verbal
- Outstanding written and verbal communication skills & pro-active approach to creative projects
- An outgoing and congenial personality with the ability to connect and interact with a wide variety of people.
- Enthusiastic, energetic, imaginative & a good team player
- A clear communicator, in person and writing
- Comfortable working as part of a team
- First class organizational, time and project management skills
- Ability to work under pressure whilst maintaining a cool outlook
- A keen eye for detail and an understanding of budget restraints
- Full awareness of creative processes and techniques – including digital platforms
- Demonstrates a solid understanding of digital and social media campaigns and how they are executed
Minimum Requirement:
- Preferred to have a degree in a relevant field such as communications or marketing
- Minimum 1 to 2 years of social media experience required
- Addicted to social media and genuinely excited by digital technologies
- Develops engaging, creative, innovative content for regularly scheduled posts, which enlighten audiences and promote brand-focused messages
- Mastery of social platforms
- Monitors and develops reports on competitor activity within social media spaces
- Demonstrated expertise in core MS platforms such as Excel and PowerPoint
